Here’s a brief account from Ankit Jain, CEO of MyOperator, on how he started up and where it stands now.
I believe success is always measured by failure. The more you fail, the higher you reach to your dream. The two words, success and failure are the most important words in any entrepreneur’s life. My entrepreneur journey has been full of anxiety, stress, pressure, failure, success, change, learning and patience. To start at an early age and making people realized in one’s dream was a daunting task.
A guy from a small village in West Bengal never thought of having huge dream of being an entrepreneur, where to gain an education we used to travel odd 20 km a day.
Startup ecosystem was booming in early 20th century. During our college days we used to have lectures from renowned startup industry people and their ideas, thoughts turn out to be my inspiration. In order to be an entrepreneur one don’t need an education, one needs an idea that’s what I had in me. During my college journey, my entrepreneur journey kicked off. I started chasing the dream in my final year of engineering.
Instead of MNC job, I chose to join an incubated startup in IIT Madras. I knew the qualities of an entrepreneur can be learnt in an environment where taking the ownership of multiple responsibilities will make me strong. Entrepreneur journey is always fuel with the learning from people around. I worked across various roles and responsibility and learnt various aspect of starting up as I was also sharing the flat with the founders.
That time I realized communication was always restricted to word of mouth or by emails. Mobiles utilization was limited for business in India. I saw there was a huge demand of telephony in business acumen which can be fulfilled. The landline were operational but was not well equipped for business purpose. This startup journey didn’t last forever in my life.
Due to differences in the team and thought process I took a decision to move on and it was the time to reframe my struggle into dream. I have already polished my skills and took the risk and opportunity both to start the journey of VoiceTree.
The initial thought was about applying the idea of telephony engine for the rural market. Though to survive the business the company was also focusing on business services. But after almost two year of work in rural space we realized a significantly larger implementation of the engine for the businesses and corporate and having realized little growth in the earlier market. It was almost a breakeven point for the company. Having served few corporate customers for two years I already had clear understanding on the problem set and need for a call management system.
This was the time to reframe the struggle as an opportunity to learn and improve is a great way to manage times of intense stress. We got the hatch things were going wrong so we must not be doing the right things. I got the of entrepreneurship, bad things will happened in reality of life. This confidence comes from falling down and getting back up again, ready for the next trial.
Though learnt from the previous mistake I decided to sell before even the actual prototype was ready. This helped us build what was necessary for the customers. MyOperator was launched in March 2013, though in MVP (minimum viable product) state. The company acquired over 200 customers on the prototype before starting to develop the full fledged robust system which Ankit calls MyOperator 2.0. Post the launch of SaaS based Call Management System; there was no turning back since. To be successful in its very first nature, I took time to provide the best to the industry in the year 2015.
The focus on improving the technology from initial prototype to full fledged enterprise grade system was the core vision. But at the same time they have to have sharp customer acquisition strategy to fund the business model over time. I always believe in saying “If you have good and needed product it’s not very difficult to get paying customer for same and manage cash flow to scale the business. It’s like from wanting to doing.”